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This study aims to systematically identify the problems of packaging design with 6th industrialized agro-food and to prepare improvement plans. The research method is to collect the 5 experts' evaluative opinions about the packaging design of the 41 agro-food products and to analyze systematically using Nvivo 11, qualitative data analysis software. The significance of this study is that it provides an empirical basis for improving the packaging design and that it suggests a methodology for logical analysis through qualitative research using unstructured data on design evaluation in the field of design.
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